MV. Communication
Visual identity

A visual identity that elevates your brand.

Logo, typography, palette, iconography, photography, motion. A full visual system designed to last and adapt to every touchpoint.

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What we do

Design as signature.

— 01

Logo & brand system

Design, variants, usage rules.

— 02

Typography

Selection or custom drawing, hierarchy, editorial rules.

— 03

Palette & textures

Colors, gradients, patterns, accents — for print and digital.

— 04

Iconography & illustration

Icon system, illustration style, pictograms.

— 05

Photo & video direction

Photographer brief, moodboards, art-direction.

— 06

Brand guidelines

Full reference document, delivered in PDF + Figma.

Our method

Four steps to a lasting identity.

  1. — 01
    Creative brief

    Brand understanding, audience, references.

  2. — 02
    Exploration

    2–3 creative directions presented and discussed.

  3. — 03
    Final design

    Iterations, finalisation, applications.

  4. — 04
    Guidelines & handover

    Brand guidelines, source files, internal training.

Who it's for

For brands built to last.

  • Launching brands
  • Identity refresh
  • Premium brands
  • Hotels & restaurants
  • Scale-ups
  • Family business
Expected outcomes

A complete visual system.

1 logo
Multi-format, multi-background
50+ pages
Delivered brand guidelines
Figma
Source files included
4–6 wks
Average lead time
Frequently asked

Your questions, our answers.

What does a full visual identity cost?

Logo only starts at €2,500. Full identity (logo + guidelines + applications): €6,000–€15,000 depending on scope.

How long does it take?

4–6 weeks for a full identity, with 3–4 iteration cycles.

Do we own the logo?

Yes, fully. You receive all source files (Figma, AI, SVG, PNG).

Do you do naming too?

Yes, in parallel or upstream. Dedicated workshop + legal availability check.

What about the website?

Yes — see our Website creation page. Often delivered in continuity.

Do you use custom typography?

Yes, in partnership with French and international foundries.

Other expertise

Complement with our other expertise.

Free audit

Let's talk about your brand and its new face.

30 minutes to scope your identity project. No strings attached.

Request my free audit